A Division of The Magna Group that specializes in the creation, development and implementation of unique sampling distribution channels designed to match the client's very specific marketing needs and ROI expectations.

Using demographic, psychographic and lifestyle factors, Magna's Alternative Sampling Division offers innovative techniques and cost efficiencies in directing samples and promotional materials to targeted consumer segmentations.

We identify and then direct each customized promotion to the right audience at the right time. Our targeted sampling distributions envision a consumer "Opt-In" environment, thereby assuring receptivity to the samples and promotional materials received.

Included in our consumer segmentations are...

• Young Mothers with Growing Children
• Teens
• Women with Fashion Style
• Full-Figured Women
• Boomers 55 +
• Selected Niche Markets

For additional information contact:
Stephanie Carroll
Phone: 201-389-1025
scarroll@themagnagroup.com